What does your recruitment firm stands for?

Seth wrote about the importance of standing up for something. He mentioned:

“To really stand for something, you must make difficult decisions, mostly about what you don’t do. We don’t ship products like that, we don’t stand for employees like that (“you’re fired”), we don’t fix problems like that.

It’s so hard to stand up, to not compromise, to give up an account or lose a vote or not tell a journalist what they want to hear. But those are the only moments where standing for something actually counts, the only times that people will actually come to believe that you in fact actually stand for something.”

I received an email from Teamleaders.com.au this morning, offering me free e-books on talent management.

A visit to their website quickly reveals what they stand for – “We only recruit Team Leaders. And that’s it. We don’t recruit middle managers or executives, administrators or operators. We only recruit Team Leaders”.

This is a refreshing break from the reasoning of a  typical recruitment firm, which goes something like this –  if we can recruit a Team Leader for a company, it will open opportunities to recruit the whole team.

What does your recruitment firm stands for?